Media Summary: Recent eyetracking studies confirm an old finding: People tend to ignore design We're definitely living in an "information overload" world and the effects range from acceptable ones such as CHALLENGE An iconic brand with unique packaging, Pringles was looking for an innovative way to engage with its community.
Banner Blindness Ad Like Elements Divert Attention - Detailed Analysis & Overview
Recent eyetracking studies confirm an old finding: People tend to ignore design We're definitely living in an "information overload" world and the effects range from acceptable ones such as CHALLENGE An iconic brand with unique packaging, Pringles was looking for an innovative way to engage with its community.
![Information Overload: Ad/Banner Blindness, Clickbait & Emotional Numbness [One Minute Rants]](https://i.ytimg.com/vi/9zWWAwb8yEw/mqdefault.jpg)
